"Proven Advertising to Increase Traffic" As I promised, first I'm going to tell you how to drive more traffic to your site, besides implementing the smart Search Engine Optimization (SEO). I will only give you the strategies that could give best results! Let's not waste our time going over those useless advertising strategies, OK? "Google AdWords" SEO is the best strategy to advertise your site and it's free. But, you do need some time to achieve the optimum position in Google. Following the steps I mentioned before in the previous lesson will basically get your site ranked high a lot faster. I said "basically" because it also depends on the keyword or subject you pick. Remember the Supply and Demand concept? That's why you have to make a good decision on your keyword from the beginning! If you pick the wrong niche, then you would have to start all over again... But, there is also a paid advertising you can use to get to the first result page in Google. It's called Google AdWords. You've read my article on this, haven't you? Google has a system that makes it possible to advertise to millions of people. For the first time in the history of the world, you could depositfive bucks, write a couple of ads, and instantly get access to over 100 million people - in less than 10 minutes! I've used Google's AdWords system to generate traffic for my website, but it's something you definitely need to get the hang of, and there are some techniques you need to know before it really performs for you. It's not always as easy as I just made it sound - AdWords has some nuances, and some people have a rough time at first. Pay Per Click (PPC) advertising is among the most powerful way to promote your business and Google Adwords is the best one according to me. The navigation is easy, the terms and conditions is friendly and to my knowledge, until today as I write this course, there are about 25 million searches in Google for every single day...! Google AdWords is too confusing for some marketers, because you must have a relevant pulling ad. But once you master the strategy, this kind of advertising could drive significant traffics to your site. Sometimes, by tweaking your ad a little could make a huge difference in your CTR. You can also read many AdWords strategies in my articles collection, because we actually need a special lesson on this. |
